Our Process

Screen Shot 2013-11-03 at 3.32.03 PMThe central tenet of Leap Tie’s philosophy is that every client and every community is unique. It would be disingenuous of Leap Tie, or anyone else, to prescribe marketing tactics or a comprehensive campaign without firsthand experience of how families select providers when comparing options.

Before making any recommendations, Leap Tie completes an in-depth analysis process including an internal and external assessment. This well regarded process has assisted many of the leading firms in funeral service better understand their market and seize new opportunities for growth.

Through this informed approach we are able to create a list of actionable marketing strategies for your firm, tailored to your market.

Leap Tie prides itself on being a true partner with you.

In addition to advising on tactics and creating consistent messaging, Leap Tie measures performance so you know how well your efforts are working.

By tracking results from direct response advertising, custom website analytics reports, and phone line analysis you will know how well your investments are performing.

Want to learn more?  Lisa Baue, St. Charles Missouri, shared her thoughts about taking the leap with Leap Tie. Read More.


scottLeap Tie is taking a very unique approach to helping firms with their marketing expertise. As opposed to focusing on a specific medium or advertising vehicle, their approach is helping companies truly define their message and create a total solution for implementing a strategic marketing plan.”

– Scott Newton, Principal Graystone Associates Marlboro, MA