Case Studies

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Goal:

Increase rate of lead conversion

Solution:

Monitored sales process, provided recommendations and redesigned package presentation.

Results:

Increased lead conversion by 60% and increased target package sales by 84%.

 

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Our challenge was to help families understand the value of our final goodbye package. Leap Tie’s analysis of our package presentation and sales process led to changes which resulted in sales increases beyond our expectations.

– Jeffrey Wages, Owner Cremation Society of Georgia


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Goal:

Grow business in competitive market

Solution:

Create unique integrated campaign including; print ads, direct mail, seminars and website.

Results:

At launch of campaigns achieved record results and responses.

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img_1262766461_15449_1299790235_mod_115_143We are excited to see the benefits of our investment in Leap Tie. We pride ourselves in being on the cutting edge in our industry and their Market 360 was a great eye opener for us. It gave us a candid glimpse at ourselves and our competition. They helped us create a uniform look and feel in our materials, revamp our web sites and hit the market with direct mail and advertising. Their tracking helps us to see what is working and what is not. It allows us to make changes on the fly to get better results. Their recorded phone system allows us to review callers and tackle training issues with our team as needed. We made a great decision in partnering with Leap Tie.”

– Cindy Foree, Vice President of Operations, Family Legacy

Family Legacy consists of six cemeteries, four funeral homes, an on-site crematory, a floral service and The Pavilion at Harpeth – a Celebration of Life Center. They are a family owned business that serves families of middle Tennessee, with locations in Nashville, Joelton, Springfield, Hendersonville and Gallatin.